Buell Hammerhead 1190 Sports Motorcycle Announces Icon …


Buell Motorcycle Co. has confirmed that it will restart its production line on November 1, 2021 after the American icon’s latest relaunch, with the Buell Hammerhead 1190 sports motorcycle reworked to lead its comeback charge.

The American brand was alongside Harley-Davidson one of the most important global motorcycle brands in the United States in the 1980s and 1990s. However, after its takeover by HD in 2003, the decision was made in 2009 d ” stop production of models bearing the Buell badge.

The name returned the same year under new owners and a new nickname of Erik Buell Racing, along with the backing of Indian giants Hero Motor Corp, before falling back again in 2016.

So this is the brand’s second relaunch in just over a decade with the last owners – who simply returned to Buell – announcing bold plans in February 2021 for an updated range of over 1000cc sportsbikes. , nudes and a sport tourer.

Now, the physical return has an official start date with November 1, 2021 slated to see the first batch of its return model – the Buell Hammerhead 1190 – roll off the production line.

A redesigned update to the existing 2016 Erik Buell Racing 1190 RX, the bold Hammerhead received a major styling overhaul with a distinctive new front end highlighted by its bold vertical center headlight and fish-like full fairing. contributions.

Delivering 185 hp from its 72-degree V-twin engine, the reworked model weighs 190 kg, making it lighter than its counterparts like the Suzuki GSX-R1000R, Kawasaki ZX-10R and Honda CBR1000RR-R Fireblade.

“When we announced that our future models would include variants for Dirt, Touring and Cruisers, while also expanding our engine lineup, we were blown away by the pilot’s response,” said Steve Laham, Product Manager, of development and strategy at Buell Motorcycle Co..

“I knew Buell was a beloved brand, and now the bikers are shooting for us! With the launch of production of the Hammerhead, innovative technology and products in our pipeline, and our industry-changing online reservation system, we are lean, mean and on the move! “

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